For the second year in a row, the Seahawks are partnering with renowned Pacific Northwest artists Ames Bros for the Gameday Poster Series, offering fans commemorative gameday posters for each home game with exclusive and unique graphic designs by local artists. Each poster shows that game's opponent and date, and features a locally made design that is printed in limited quantities.
This year, proceeds from poster sales will benefit Creative Justice, a community program aimed at finding alternatives to incarceration for young people in King County through the arts. "Once again, we have been fortunate enough to procure some great artists and we're looking forward to seeing the new posters, one home game at a time, and the fan responses," Ames Bros co-founders Barry Ament and Coby Shultz said in a statement.
"Equally important is our partnering with the Seahawks and Creative Justice. We were both thinking the same thing, eager to play a role in social justice reform. John [Weaver] came to the table with this program and it added another layer of excitement and validation to the partnership. It also reinforced within us the pride we have in our greater community and how important it is that we continue to learn and look out for each other."
There will be 250 posters available every home game, priced at $50 each. The posters go on sale the Tuesday before each home game and are shipped to buyers. Poster sales will take place through the Seahawks App. But make sure to act fast — the posters typically sell out in less than 24 hours. In addition, 12 'platinum edition' posters will be made available through the Seahawks Auctions website the Monday after the game.
The inaugural Gameday Poster Series was a huge success a year ago, raising over $60,000 for The Creative Advantage Foundation. "We couldn't be more pleased with how the series progressed last season," Ament and Shultz said. "By the end of the season, it was a well-oiled machine and the program was cruising. If we base it purely on the success of the funds and awareness raised for the Seattle Public Schools Creative Advantage program, it was a home run. Add to that, the great art from locally grown artists, it was amazing and something for all involved to have a sense of pride about."
The first poster in this year's series will be for the Week 2 matchup with the New England Patriots on Sept. 20. It is set to go on sale on Tuesday, Sept. 15.
Young people involved with the Creative Justice program will also design and create the eighth and final home game poster for the Hawks' Week 16 game against the Los Angeles Rams on Dec. 27. "There is no limit to what a creative mind can dream up, and if it can dream it up, it can also find a way to make it happen," Ament and Shultz said. "Can't wait!"