Olson has been with the Seahawks since 2007 and was previously the team's Director of Digital & Emerging Media from 2010-23. In his role as Vice President of Digital & Emerging Media, Olson oversees the digital content and platforms for the Seahawks, including all direct communication (email, push notifications, SMS, paid social media), organic social media, digital content, and digital platforms (websites, mobile app, connected television). Previously, Olson was the Director of Digital & Emerging Media for the Seattle Sounders, and served as Assistant Director of Marketing & Website Management for the University of Oregon. He currently serves as a Jury Panelist for the Clio Sports Awards. A native of Colorado, Olson is a graduate of the University of Oregon with a double major in Business Administration and Economics.