Photos - Super Bowl Boulevard opens in New York City.
The NFL and the Super Bowl XLVIII Host Committee opened Super Bowl Boulevard on Wednesday. A 14 block long interactive football experience.
Fans take photos of the Roman numerals for Super Bowl XLVIII on Super Bowl Boulevard Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Charlie Riedel)
A tent, left, where the Vince Lombardi Trophy is kept during Super Bowl Boulevard festivities, is seen as people wait in line to take photos of the trophy in Times Square Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Julio Cortez)
A tent, center left, where the Vince Lombardi Trophy is kept during Super Bowl Boulevard festivities, is seen as traffic flows in Times Square Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Julio Cortez)
In this photograph taken with a fisheye lens, a crowd gathers near a tent where the Vince Lombardi Trophy trophy is kept during Super Bowl Boulevard in Times Square Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Julio Cortez)
The Vince Lombardi Trophy sits in a case as a crowd gathers outside of the tent where it will be held during Super Bowl Boulevard Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Julio Cortez)
A tent, left, where the Vince Lombardi Trophy is kept during Super Bowl Boulevard festivities, is seen as traffic flows in Times Square Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Julio Cortez)
In this photograph taken with a fisheye lens, a crowd gathers near a tent, bottom left, where the Vince Lombardi Trophy trophy is kept during Super Bowl Boulevard in Times Square Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Julio Cortez)
Signage is seen in Times Square during Super Bowl Boulevard Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Julio Cortez)
Performers, including the Boys Choir of Harlem, Jersey Boys and the Rockettes perform as the Roman numerals for Super Bowl XLVIII rise during an unveiling ceremony along Super Bowl Boulevard Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Julio Cortez)
New York Giants owner John Tisch, left, and New York Jets owner Woody Johnson share a laugh during an event unveiling the Roman numerals for Super Bowl XLVIII on Super Bowl Boulevard Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Julio Cortez)
Fans take photos of the Roman numerals for Super Bowl XLVIII on Super Bowl Boulevard Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Charlie Riedel)
A man sweeps the stage before an event unveiling the Super Bowl XLVIII Roman numerals on Super Bowl Boulevard Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Julio Cortez)
People make their way down the toboggan slide during Super Bowl Boulevard festivities Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Julio Cortez)
People line up for an attraction during Super Bowl Boulevard activities Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Charlie Riedel)
A view of Toboggan Run on Super Bowl Boulevard in New York's Times Square for Super Bowl XLVIII on Jan. 29, 2014. (AP Photo/Perry Knotts)
People make their way down the toboggan slide during Super Bowl Boulevard festivities Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Julio Cortez)
New York Gov. Andrew Cuomo talks during a ceremony unveiling the Super Bowl XLVIII Roman numerals on Super Bowl Boulevard Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Julio Cortez)
A view of Super Bowl Boulevard in New York's Times Square on Jan. 29, 2014. (AP Photo/Perry Knotts)
Police officers gather at Times Square during the NFL Super Bowl XLVIII Boulevard, Wednesday, Jan. 29, 2014, in New York. (AP Photo/Matt Slocum)
IMAGE DISTRIBUTED FOR BARCLAYCARD - NFL Extra Points Credit Card brand ambassador and Indianapolis Colts place kicker Adam Vinatieri kicks a football to benefit NFL Play60 with a $10,000 donation from NFL Extra Points issued by Barclaycard at the field goal activation on Super Bowl Boulevard in Times Square, Wednesday, Jan. 29, 2014, in New York. (John Minchillo/AP Images for Barclaycard)
Adenike Forde, age 7, has her photo taken on a body of a Seattle Seahawks football player during Super Bowl Boulevard activities Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Charlie Riedel)
Atlanta Falcons defensive end Osi Umenyiora, left, and his fiancee, Miss Universe 2011 Leila Lopes, right, slide down the toboggan slide during Super Bowl Boulevard festivities Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Julio Cortez)
A street performer accepts a tip from a women in Times Square during Super Bowl Boulevard activities Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Charlie Riedel)
The Vince Lombardi Trophy is silhouetted against an electric sign in Times Square during Super Bowl Boulevard activities Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Charlie Riedel)
A sign for Super Bowl XLVIII rises among tall buildings in Times Square during Super Bowl Boulevard activities Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Charlie Riedel)
New York City Mayor Bill de Blasio, right, speaks while NFL comissioner Roger Goodell, center, and New York Gov. Andrew Cuomo, left, look on during a ceremony unveiling the Roman numerals for Super Bowl XLVIII on Super Bowl Boulevard Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Charlie Riedel)
Pedestrians walk through Times Square during Super Bowl Boulevard events Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Charlie Riedel)
The Roman numerals for Super Bowl XLVIII are unveiled on Super Bowl Boulevard Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Charlie Riedel)
IMAGE DISTRIBUTED FOR BARCLAYCARD - New York yellow taxis pass beneath a display for the NFL Extra Points issued by Barclaycard sweepstakes outside the Barclays Tower near Times Square, Wednesday, Jan. 29, 2014, in New York. NFL Extra Points offered pedestrians a chance to win tickets to Super Bowl XLVIII on Feb. 2 by photographing their favorite team's card and tweeting it. (John Minchillo/AP Images for Barclaycard)
A model wears a football helmet while waiting to ride the toboggan along Super Bowl Boulevard Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Julio Cortez)
NFL comissioner Roger Goodell, right, speaks while New York City Mayor Bill de Blasio, center, and New York Gov. Andrew Cuomo, left, look on during a ceremony unveiling the Roman numerals for Super Bowl XLVIII on Super Bowl Boulevard Wednesday, Jan. 29, 2014, in New York. The Seattle Seahawks are scheduled to play the Denver Broncos in the NFL Super Bowl XLVIII football game on Sunday, Feb. 2, in East Rutherford, N.J. (AP Photo/Charlie Riedel)
