A lighthearted celebration earned Justin Coleman a 15-yard penalty during the Seahawks' Week 16 victory in Dallas. Even so, the cornerback's decision to hop into a Salvation Army kettle behind the end zone was worthwhile, not just because it was an entertaining moment, but also because he and the Salvation Army are turning that celebration into a way to raise money for a good cause.
During that 21-12 victory, Coleman intercepted a Dak Prescott pass and raced to the end zone for his second pick-six of the year. After being playfully mocked by teammates, most notably Richard Sherman, for not having a celebration ready for his touchdown earlier in the season, Coleman was prepared in Dallas, hopping into the kettle, where Frank Clark ran over to join the celebration.
Six weeks later, Coleman and the Salvation Army are teaming up to use that celebration as a way to help make a difference. The jersey Coleman wore in Seattle's 21-12 win over the Cowboys, which he autographed, is being actioned off to raise money for the Salvation Army. Fans can bid here now through 10 p.m. on February 8.
"It's the least I can do," Coleman said in a press release. "Jumping in the kettle in December felt like the right thing to do, and using that jersey and moment to help those in need also feels like the right thing to do. I hope the auction raises enough to make a big difference to a lot of people."
To kick off the auction, Coleman visited Salvation Army White Center on Thursday to spend time with 40 children who attend the after-school program.