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Seahawks And CenturyLink Extend Stadium And Event Center Naming Rights Deal
RENTON, Wash. – CenturyLink, Inc. (NYSE: CTL), the Seattle Seahawks and First & Goal Inc. have agreed to terms on a stadium naming rights extension beginning 2019 through the 2033 NFL season. CenturyLink Field and CenturyLink Field Event Center, which hosts more than 185 events per year and attracts more than 2.4 million attendees annually, is the home of the Seahawks, Sounders FC, stadium concerts, Seattle Auto Show, Seattle Boat Show, Seattle Home Show, Seattle RV Show, and various community and corporate events. This stadium naming rights extension is pending approval by the Washington State Public Stadium Authority, the Washington State public corporation owner of the stadium and event center.
The current naming rights agreement began in 2004 as Qwest Field. It was renamed CenturyLink Field in 2011, when CenturyLink became the naming rights sponsor following its acquisition of Qwest Communications. Under this new agreement, CenturyLink will continue to be the exclusive communications services sponsor of CenturyLink Field and the Seattle Seahawks.
“CenturyLink’s naming rights relationship with the Seahawks allows fans to have an enhanced game-day experience with secure, state-of-the-art stadium technology. We are excited about renewing this agreement, as it will allow us to continue to be a part of the Seahawks community and to remain connected with the 12s, one of the NFL’s most passionate fan bases,” said Glen F. Post, III, chief executive officer and president of CenturyLink. “CenturyLink Field showcases CenturyLink’s brand locally and nationally, while providing high-quality engagement opportunities with consumers and businesses regarding CenturyLink’s focus on improving their lives by connecting them to the power of the digital world.”
“We are proud to announce the continuation of our naming rights partnership with CenturyLink,” said First & Goal Inc. and Seahawks President Peter McLoughlin. “CenturyLink Field unites our community as a home to championship caliber moments and diverse events that provide memorable experiences each year to millions of people. We are honored and appreciative to have an exceptional partner in CenturyLink who continues to demonstrate their commitment to our team, our fans and our community with this extension.”
CenturyLink and the Seahawks will continue to partner on deep-rooted community programs, including the CenturyLink High School Athlete of the Week, which recognizes the performance of student-athletes on the field as well as their commitment to the classroom and community. Since the partnership began in 2004, the Seahawks and CenturyLink have donated nearly $200,000 to 108 high schools and students throughout the state of Washington. CenturyLink will continue to serve as the presenting sponsor for the team’s community-based Spirit of 12 Partners, which has raised more than $3.8 million for local charities since its inception in 2004.
Twenty-percent of annual net profits generated from the operation of the Event Center are deposited into the State of Washington Permanent Common School Fund for public school improvements.
About CenturyLink Field and CenturyLink Field Event Center
The CenturyLink Field stadium complex includes CenturyLink Field and the 325,000 sq. ft. CenturyLink Field Event Center, and WaMu Theatre. CenturyLink Field, which opened in 2002, is home to the Seattle Seahawks, who have sold out 122 consecutive games, and finished the 2016 season with the No. 1 ranked gameday experience, according to the NFL’s Voice of the Fan survey. In addition, CenturyLink Field and CenturyLink Field Event Center hosts more than 185 events per year and attracts more than 2.4 million attendees annually. The venue has hosted many premier concerts, including Beyoncé, Metallica, Rolling Stones, Taylor Swift, and U2, international soccer matches, Supercross, corporate events and community gatherings.
CenturyLink (NYSE: CTL) is a global communications and IT services company focused on connecting its customers to the power of the digital world. CenturyLink offers network and data systems management, big data analytics, managed security services, hosting, cloud, and IT consulting services. The company provides broadband, voice, video, advanced data and managed network services over a robust 265,000-route-mile U.S. fiber network and a 360,000-route-mile international transport network. Visit CenturyLink for more information.